Comments on: How much traffic does $19.95 get you? – Part 2

By: How much traffic does $19.95 get you? – Part 1 — Sodaware::Blog

How much traffic does $19.95 get you? – Part 1 — Sodaware::Blog — Wed, 12 Oct 2011 16:46:03 +0000

[...] In total, the experiment generated an additional 2261 visitors in 30 days. Where did they come from, and what did they do once they arrived? All is revealed in part two… [...]

By: WebComic Planet - Project Wonderful for Beginners Part One

WebComic Planet - Project Wonderful for Beginners Part One — Mon, 12 Apr 2010 04:27:14 +0000

[...] much traffic does $19.95 get you? Part 1 and Part 2 by Phil Newton ; this one is very interesting too. Phil quantifies the relative benefits of Free VS [...]

By: Phil Newton

Phil Newton — Mon, 10 Dec 2007 21:38:46 +0000

Thanks for the suggestion Nate. I’ve added a little section in the sidebar to see if that encourages readers to visit the main site. We’ll see how it goes :)

By: Nate M.

Nate M. — Thu, 29 Nov 2007 19:46:09 +0000

One way of gaining a sale’s boost from link baiting might be to add a featured game or a few screen shots to the side bar of your blog. If you just read the Halo article you wouldn’t know what the rest of the site was about.

By: Phil Newton

Phil Newton — Thu, 08 Nov 2007 15:43:00 +0000

@michael: Cheers, I’ve not used AdWords since this experiment but I’m tempted to go back. It was a little steep, but I think some tweaking here and there could cut costs and generate a better ROI.

@David: Have you tried advertising on GameDev.net? Not sure how much an ad on that large block would be, but it might be worth looking into. Personally I’d look for smaller game development communities, like fan game developers and blogs of people just starting out. Maybe even game based webcomics would attract a few developers and drum up some interest.

There’s so many options out there that it boggles the mind, so it’s worth trying a few small ads and then measuring the results. That way you don’t waste too much money before finding out what doesn’t work.

By: David Marsh

David Marsh — Fri, 02 Nov 2007 23:15:14 +0000

Interesting article, I have actually been curious about the thought of spending money advertising devbump. Up until this point I have only been advertising using the free methods you describe. My problem when it comes to getting visitors is that I need game developers specifically which rules out most mass advertisement methods. I imagine google adwords or being able to bid on a slot at a game development centric website would be the best solution for me.

By: michael

michael — Thu, 01 Nov 2007 00:09:22 +0000

Very interesting experiment – thanks for taking the time to explain your findings.

I should have stuck with AdWords a bit longer I feel… for some odd reason I decided to try Yahoo. So far not much is going on but it’s only been a couple of weeks.