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01 Nov, 2007

How much traffic does $19.95 get you? - Part 2

Part two of the great advertising experiment looks at the results. What was the best form of advertising, what was the worst and how can things be improved? Comes with free pie (chart).

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29 Oct, 2007

How much traffic does $19.95 get you? - Part 1

Part one of a two part series that details an experiment to see how many hits $19.95 worth of advertising can bring. This article looks at which advertisers were used and how the results were tracked. There’s even an exciting chart to look at.

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20 Jun, 2007

Get Free Links - Write a Review

Get free links and traffic to your website just by writing a review of Sodaware.net. Just follow a few simple rules and you’ll get traffic and links using your own anchor text.

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24 May, 2006

How to Ensure Your Project Fails

Completing a software project takes time and a whole heap of patience (amongst other things). There are plenty of ways to stop a project from reaching the finishing line, which can cause big problems for an indie developer. Not all of the problems outlined here will affect indies, but you’re bound to find something […]

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22 May, 2006

Why do programmers hate planning?

As an Indie developer, you must wear a lot of “hats” in order to run your business properly. Perhaps the least favourite hat for developers is the “planning and scheduling” hat.
A lot of indie developers come from a programming background, including myself, so we should all know the benefits of planning; shorter development […]

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03 Nov, 2005

Turn hotlinks into advertising - part II

In Monday’s entry, I explained some simple techniques to turn a drain on resources into a free* method of advertising.
In today’s entry, I’ll be going into more depth about how to use a little PHP to dynamically generate your adverts. Why would you want to do this? For starters, you can modify the image […]

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31 Oct, 2005

Turn hotlinks into advertising

If you own a website, then it’s likely you’ve had images “hotlinked” or “leeched”. Not only is this annoying and rude, but it also costs bandwidth. The usual response is to replace the linked image with something suitably amusing or offensive, but in today’s post I’m going to look at the alternatives.
A recent post […]

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13 Oct, 2005

Joe Indie on starting small

A good post over at Joe Indie about why indies should start with a small project before moving on to bigger things. He states the main benefits of this approach as:

Experience with the entire software development process.
Experience shipping software to end users.
Experience setting up shop on the Web.
Experience as a business entity with a […]

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Adventures in Shareware

Welcome to "Adventures in Shareware", the blog of an indie software business known only as "Sodaware". Learn all about indie games, the people that make them and how you can improve your own indie business.

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